“Member of Parliament ”
Mr. Manne Srinivas Reddy
Summary
A former MPTC from Gurukunta of Nawabpet Mandal, Manne Srinivas Reddy, nominated to contest from Mahabubnagar Lok Sabha constituency, was the unanimous choice of the seven TRS MLAs whose constituencies comprise the Lok Sabha seat, according to Sports Minister Srinivas Goud.
Born in 1959, 60-year-old Srinivas Reddy replaced sitting MP AP Jithender Reddy. Coming from an agricultural family, Srinivas Reddy is the first timer to Lok Sabha elections. He is the brother of MSN Laboratories owner Manne Satyanarayana Reddy and has three daughters. Srinivas Reddy takes on Ch Vamshichand Reddy of the Congress and DK Aruna of the BJP ticket
Challenge
The 2014 general elections in India was revolutionary. It saw social media as a new battleground. Narendra Modi emerged as India’s Obama. The conventional ways of sending messages recorded calls and public gatherings were not seen much. This election saw politicians leveraging. Social media used to reach out to constituents like never before. Many of them were reluctant earlier. But they have now become active. Its either out of necessity. It helped to keep up with their peers. Many political parties also made it mandatory. Thus, it won’t be incorrect to say that the role of social media in politics has been inevitable over the years.
2019 will only get more challenging!
Insights
The use of social media in politics including Twitter, Facebook, and YouTube has dramatically changed the way campaigns are run and how Indians interact with their elected officials.
The prevalence of social media in politics has made elected officials and candidates for public office more accountable and accessible to voters. And the ability to publish content and broadcast it to millions of people instantaneously allows campaigns to carefully manage their candidates’ images based on rich sets of analytics in real time and at almost no cost.
