“Australia's Favourite
Gelato Brand”

Gelatissimo creates that real Italian gelato taste,
in every imaginable flavour.

Summary

'You can’t buy happiness, but you can buy gelato, and that’s kind of the same thing! At Gelatissimo, we create an authentic family-friendly experience that makes people smile, and it all begins with our delicious gelato. Fresh artisanal gelato is made in-store every day using only the best, natural ingredients that do not contain any artificial flavours or colours. We have passionate beliefs in gelato for everyone with a range of options to suit all – we wouldn’t want you to miss out on a sweet treat with us! With an array of flavours available in-store, choosing is just half the fun.’

Challenge

With many confectionary brands opening doors in Hyderabad, Gelatissimo had to create a huge buzz initially to capture the market and increase in footfalls.

Insights

Fresh, artisanal, delicious. Every day the artisan gelato makers are churning freshly made gelato in store with only the best, natural ingredients.

Solution

Grand Opening: Craft an Event Customers Won’t Forget!

First impressions are everything. If you’re launching a new business, a grand opening event provokes excitement, curiosity, and a sense of community. But a boring old ribbon cutting won’t cut it.

Create awareness around your brand. This is your first big marketing effort, and you can only do it once. Make sure you have a tight, unified brand message. Everyone on your staff should know exactly how to talk about your event — and your brand — from the get-go.

Get people excited about your business. Beyond awareness, you want to create an authentic connection with your local community. You might not be the first store of your kind in town, but your grand opening is the event that can differentiate your business.