'WINGS OF KNOWLEDGE'

Coaching academy from former IAS and IPS civil servants!

Summary

Anushasan Civil Services coaching academy has been incepted with an goal to provide the right direction to aspiring candidates.

Challenge

Coaching can be an extremely rewarding experience. However there are times when the coaching relationship can become frustrating to you and/or the coach. So how could we convince the student of a better experience?

Insights

Highly experience teaching personnel with a background in civil services. To showcase a process of learning from experience, based on self-awareness, planning, and self assessment, stimulated and supported by the coach.

How To Attract Students For Coaching?

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Solution

Promotion and advertising

The conventional flyers and posters is a tried and tested way to get attention of your focus client. Distribute them in local shops, libraries, community centres, malls and markets. Keep in mind the demographic divide and cater to areas which are nearer to your place, where you will be holding your classes. You can also use the mode of messaging, phone and emails to select few, who may be sure shot to promote you and increase your clientele.

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Outdoor Strategy

Marketing tools

Another very good way to promote your tutoring business is to use various online marketing tools. Create an adword search and use search engine optimization for your tutoring business to be on top of the search list. You can devise a strategy of online videos where you showcase your work. Link them to a business related blog that you can run and add articles, inputs, snippety informative capsules on regular intervals. Link all of these mediums to a facebook page and keep tagging friends and prospective clients in groups. The ripple effect is bound to increase your clientele base.


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VIDEO STRATEGY

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